#ATHENARISING

Coming Soon 2020
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Formula Girl

 

 

Formula Girl is a game changing new sports fashion brand, for adventurous and

spirited women who want to look good, feel good, – and most importantly do good!

Formula Girl is a call to action for women to use their massive purchasing power to engineer gender equity in sport, and raise £millions of sponsorship for sportswomen in motor racing and other extreme sports. 20% of our profits will be used to sponsor female sporting talent.

Coming Soon 2020

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Women in sport struggle to get sponsorship. Just 0.4% of all corporate investment spent on sport goes to women’s teams. We believe this is wrong, and want to change it.

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Inspiration

Women in sport struggle to get sponsorship. Just 0.4% of all corporate investment spent on sport goes to women’s teams. We believe this is wrong. FG is harnessing the $18 trillion global spending power of women to engineer gender equity.

Brand Ambassador Opportunity

Seeking influential female thought leaders and entrepreneurs to become the face of this game changing clothing line.

Leaderene

Regular features on gamechanging women from the world of fashion, music and sport who are world beaters in their field.

Rising Stars

Profile of up-and-coming female racing talent who need the support of the FG community to reach the highest echelons of Motorsport. 

Formula Girl is the ultimate ‘Girl Power’ clothing line and accessories leveraging the unrivalled glamour, excitement and sophistication of Grand Prix racing.  FG is the brainchild of Dr Marilyn Comrie OBE.

Latest News

Movement for change

Movement for change

In school, I learned to be myself and how to be a leader.#62MillionGirls don't have that chance. @beyonce #AthenaRising #FormulaGirl #equality #thisgirlcan   It is all about incredible campaigns such as Let Girls Learn by Michelle Obama working together to open...

The Athena Collection

The Athena Collection

  FORMULA GIRL CLOTHING LINE - THE ATHENA COLLECTION The Athena Collection reflects exclusivity, craftsmanship, and provenance. Our theme has evolved with Athena, the goddess of endeavour meets motorsport. Luxury body armour, made on trend, a superbrand female...